We are planning unique, immersive visitor experiences which standout in the global marketplace and tell the story of our landscapes, history and culture. The English National Park Experience Collection is working with local businesses over the next 12 months to develop experiences in our National Parks which have greater appeal to international audiences and which can be packaged together for development by and in close association with the inbound travel trade.
National Parks in England have been successfully awarded £1million fromVisitEngland’s Discover England Fund which aims to:
We will be working with the following National Parks in England: Broads, Dartmoor, Exmoor, Lake District, North York Moors, Northumberland, Peak District, South Downs and Yorkshire Dales.
This initial application process closed on the 18th May 2018.
Following this date, our central programme team and representatives in each National Park will review all applications and applicants will be contacted by the 18th June 2018.
The application process for accomodation providers and experience providers has now closed.
Our research has identified the Australia and Germany as our key target markets; these are currently our largest overseas audiences across all the National Parks and show strong growth potential. The project will be delivered from January 2018 to March 2019, working closely with the business community, Destination Management Organisations, Local Enterprise Partnerships.
If you would like to find out further information about the programme please sign up to the mailing here.